{"title":"Shampoo's","description":"","products":[{"product_id":"olaplex-no-4-bond-maintenance-shampoo","title":"Olaplex No.4 Bond Maintenance Shampoo","description":"\u003cp\u003eOlaplex No.4 Bond Maintenance Shampoo\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eA highly concentrated, nourishing shampoo that gently cleanses while helping to maintain stronger, healthier-looking hair. Powered by Olaplex's patented bond-building technology, No.4 helps reduce the appearance of damage, improve manageability, and leave hair feeling softer, shinier, and more resilient.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eSuitable for all hair types, including coloured, blonde, chemically treated, and heat-styled hair.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWhy I Recommend It\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eThis is one of my go-to shampoos for clients who want to keep their hair looking and feeling its best between salon visits. It cleanses thoroughly without leaving the hair feeling stripped, while helping support stronger, healthier-looking hair over time.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eA little goes a long way, so one bottle tends to last much longer than many supermarket and salon shampoos. Because it's highly concentrated, you only need a small amount to get a rich lather.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWhether your hair is coloured, blonde, heat styled, or already in great condition, this is a fantastic maintenance shampoo that helps keep hair feeling soft, manageable, and healthy.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eBest For\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e• Coloured or blonde hair\u003c\/p\u003e\n\u003cp\u003e• Heat-styled hair\u003c\/p\u003e\n\u003cp\u003e• Hair prone to breakage\u003c\/p\u003e\n\u003cp\u003e• Anyone wanting to maintain healthy, shiny hair\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eHow To Use\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eApply a small amount to wet hair, lather well, and rinse. For best results, shampoo twice and follow with Olaplex No.5 Bond Maintenance Conditioner.\u003c\/p\u003e","brand":"BOXED by april","offers":[{"title":"Default Title","offer_id":54674030461233,"sku":null,"price":57.8,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/4825\/0929\/files\/olaplex_no.4_bond_maintenence_shampoo_250ml_1.png?v=1783301362"},{"product_id":"olaplex-no-4p-blonde-enhancing-toning-shampoo","title":"Olaplex No.4P Blonde Enhancing Toning Shampoo","description":"\u003cp\u003eA highly concentrated purple shampoo designed to gently cleanse while neutralising unwanted yellow and brassy tones. Formulated with Olaplex's patented bond-building technology, No.4P helps maintain brighter, cooler-looking blonde hair while supporting strength, shine, and manageability.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eSuitable for blonde, highlighted, grey, and naturally silver hair.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWhy I Recommend It\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eThis is one of my go-to purple shampoos for blondes who want to keep their colour looking fresh between salon visits. The highly concentrated formula allows you to customise the level of toning depending on how long it's left on the hair.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eI often recommend No.4P when blonde hair starts to look yellow, warm, or brassy. It's particularly effective for maintaining cooler blonde tones and helping extend the life of your salon colour.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eLike all Olaplex shampoos, a little goes a long way, so one bottle tends to last much longer than many other toning shampoos.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eBest For\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e• Blonde hair\u003c\/p\u003e\n\u003cp\u003e• Highlighted hair\u003c\/p\u003e\n\u003cp\u003e• Grey or silver hair\u003c\/p\u003e\n\u003cp\u003e• Hair with unwanted yellow or brassy tones\u003c\/p\u003e\n\u003cp\u003e• Anyone wanting to maintain a cooler blonde between salon visits\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eHow To Use\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eApply to wet hair and lather thoroughly. Leave on for 1-3 minutes for gentle toning or longer for more intense neutralisation. Rinse thoroughly and follow with conditioner.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eFor best results, alternate with Olaplex No.4 Bond Maintenance Shampoo.\u003c\/p\u003e","brand":"BOXED by april","offers":[{"title":"Default Title","offer_id":54674078630193,"sku":null,"price":57.8,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/4825\/0929\/files\/olaplex_no4p_blonde_enhancer_toning_shampoo.png?v=1783305739"},{"product_id":"olaplex-no-4fine-bond-maintenance-shampoo","title":"Olaplex No.4FINE Bond Maintenance Shampoo","description":"\u003cp\u003eA lightweight, volumising shampoo specifically designed for fine hair. Formulated with Olaplex's patented bond-building technology, No.4FINE gently cleanses while helping strengthen and support healthier-looking hair without weighing it down.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eThe lightweight formula helps create natural body, movement, and softness, leaving fine hair feeling clean, fuller, and more manageable.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eSuitable for fine, thin, or limp hair, including coloured and chemically treated hair.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWhy I Recommend It\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eFine hair still needs care, hydration, and strengthening, but many products designed to repair or moisturise the hair can leave it feeling flat and weighed down.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eI love No.4FINE because it helps give fine hair the support and strengthening benefits Olaplex is known for while still maintaining body, movement, and volume. Hair feels clean, healthy, and soft without sacrificing fullness.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eIt's a great option for anyone who wants healthier-looking hair but struggles to find products that don't leave fine hair feeling heavy.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eLike all Olaplex shampoos, a little goes a long way. The concentrated formula means one bottle typically lasts much longer than many supermarket shampoos.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eBest For\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e• Fine hair\u003c\/p\u003e\n\u003cp\u003e• Thin hair\u003c\/p\u003e\n\u003cp\u003e• Flat or limp hair\u003c\/p\u003e\n\u003cp\u003e• Coloured hair\u003c\/p\u003e\n\u003cp\u003e• Chemically treated hair\u003c\/p\u003e\n\u003cp\u003e• Anyone wanting fuller-looking hair without sacrificing hair health\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eHow To Use\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eApply a small amount to wet hair, lather thoroughly, and rinse. Repeat if necessary.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eFor best results, follow with Olaplex No.5FINE Bond Maintenance Conditioner.\u003c\/p\u003e","brand":"BOXED by april","offers":[{"title":"Default Title","offer_id":54674113265969,"sku":null,"price":57.8,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/4825\/0929\/files\/Final-OLAPLEX-No.-4-fine-shampoo.webp?v=1783306325"},{"product_id":"k18-peptide-prep-detox-shampoo","title":"K18 Peptide Prep Detox Shampoo","description":"\u003cp\u003eK18 Peptide Prep Detox Shampoo\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWhat it does\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eK18 Peptide Prep Detox Shampoo is a colour-safe clarifying shampoo that deeply cleanses the hair by removing product build-up, excess oil, minerals and metals without stripping moisture. It leaves your hair feeling lighter, cleaner and refreshed while creating the perfect foundation for healthy hair.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWhy I recommend it\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eThis isn't your everyday shampoo. I recommend it when your hair needs a proper reset. If you wash your hair less often, use a lot of styling products, have hard water, or your hair feels heavy, dull or gets oily quickly, build-up is often the culprit. Hard water and tap water can leave minerals and metals on the hair over time, making it feel heavy, look dull and contribute to brassiness in blonde hair. I also love using this shampoo before treatments because thoroughly cleansed hair allows treatments to penetrate more effectively, helping you get the very best results from your haircare.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eBest for\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e- Product build-up\u003c\/p\u003e\n\u003cp\u003e- Hard water and mineral build-up\u003c\/p\u003e\n\u003cp\u003e- Oily roots\u003c\/p\u003e\n\u003cp\u003e- Dull or yellowing blonde hair\u003c\/p\u003e\n\u003cp\u003e- Before treatments\u003c\/p\u003e\n\u003cp\u003e- Weekly or fortnightly deep cleansing\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eHow to use\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eUse once every 1 to 2 weeks, or whenever your hair needs a deeper cleanse. Massage into wet hair, lather well and rinse thoroughly. Follow with your favourite conditioner or treatment.\u003c\/p\u003e","brand":"BOXED by april","offers":[{"title":"Default Title","offer_id":54892437635377,"sku":null,"price":71.7,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/4825\/0929\/files\/peptide-detox.webp?v=1783299862"},{"product_id":"k18-peptide-ph-maintenance-shampoo","title":"K18 Peptide pH Maintenance Shampoo","description":"\u003cp\u003eK18 Peptide pH Maintenance Shampoo\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWhat it does\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eK18 Peptide pH Maintenance Shampoo is a gentle, colour-safe shampoo that effectively cleanses the hair while maintaining its optimal pH balance. It removes everyday dirt, oil and light product build-up without stripping moisture, leaving your hair feeling soft, healthy and balanced.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWhy I recommend it\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eThis is my go-to everyday shampoo. It cleanses beautifully without leaving the hair feeling dry or squeaky, making it perfect for regular washing. If you shampoo your hair every few days, this is the shampoo I'd recommend to keep your hair healthy, clean and your colour looking its best.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eBest for\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e- Everyday cleansing\u003c\/p\u003e\n\u003cp\u003e- Colour-treated hair\u003c\/p\u003e\n\u003cp\u003e- Fine to thick hair types\u003c\/p\u003e\n\u003cp\u003e- Dry or damaged hair\u003c\/p\u003e\n\u003cp\u003e- Maintaining healthy hair between salon visits\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eHow to use\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eMassage into wet hair, lather well and rinse thoroughly. Repeat if needed, then follow with your favourite conditioner or treatment.\u003c\/p\u003e","brand":"BOXED by april","offers":[{"title":"Default Title","offer_id":54892468961585,"sku":null,"price":71.1,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/4825\/0929\/files\/K18-Damage-Shield-pH-protective-shampoo-250ml-1.webp?v=1783300146"},{"product_id":"k18-triplebright-oxidation-defense-purple-shampoo","title":"K18 TripleBright Oxidation Defense Purple Shampoo","description":"\u003cp\u003eK18 TripleBright Oxidation Defense Purple Shampoo\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWhat it does\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eK18 TripleBright Oxidation Defense Purple Shampoo is a purple toning foam shampoo that helps neutralise unwanted yellow and brassy tones while removing the minerals and metals that contribute to dullness and discolouration. It brightens blonde, silver and grey hair without leaving it feeling dry, helping to keep your colour fresh between salon visits.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWhy I recommend it\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eThis is one of my favourite blonde maintenance products. I've never been a huge fan of traditional purple shampoos because, in my experience, they often leave the hair feeling dry. This one genuinely doesn't. It leaves the hair feeling soft while still delivering beautiful toning results.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eOne thing to know is that because it's a foam, it doesn't lather like a traditional shampoo. I actually find it works best when you shampoo first with your regular shampoo, then use TripleBright as your second cleanse. It spreads through the hair really evenly, which helps avoid those patchy purple areas you can sometimes get with other purple shampoos. I also love that it helps remove the minerals and metals that contribute to blonde hair becoming dull or brassy, keeping your blonde brighter for longer.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eBest for\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e- Blonde, bleached, silver or grey hair\u003c\/p\u003e\n\u003cp\u003e- Neutralising yellow and brassy tones\u003c\/p\u003e\n\u003cp\u003e- Maintaining a bright, clean blonde\u003c\/p\u003e\n\u003cp\u003e- Hair affected by hard water or mineral build-up\u003c\/p\u003e\n\u003cp\u003e- Anyone wanting a purple shampoo that doesn't leave their hair feeling dry\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eHow to use\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eShampoo your hair first with your regular shampoo, then apply TripleBright evenly through wet hair as your second cleanse. Leave on for 1 to 3 minutes, depending on your desired level of toning, then rinse thoroughly. Follow with your favourite conditioner or treatment. Use up to once a week, or as needed to maintain your blonde.\u003c\/p\u003e","brand":"BOXED by april","offers":[{"title":"Default Title","offer_id":54892706791729,"sku":null,"price":79.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/4825\/0929\/files\/797c1999-8d57-4bcc-b7a1-87b88c6c078d.png?v=1783300372"},{"product_id":"wella-ultimate-repair-shampoo","title":"Wella Ultimate Repair Shampoo","description":"\u003cp\u003eWella Ultimate Repair Shampoo\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWhat it does\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWella Ultimate Repair Shampoo gently cleanses while helping to repair damaged hair from the very first wash. It removes impurities, excess oil and product build-up without stripping the hair, leaving it feeling clean, stronger and healthier.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003ePowered by Alpha Hydroxy Acid (AHA) and Omega-9, it helps rebuild the hair from the inside while smoothing and protecting the outside, making it ideal for hair that's been lightened, coloured or exposed to regular heat styling.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWhy I recommend it\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eThis is one of my favourite everyday shampoos for damaged hair. It gives you that fresh, clean feeling without leaving your hair dry or rough, and it works beautifully alongside the rest of the Ultimate Repair range. If your hair feels weak, brittle or has been through a lot of colouring, this is a fantastic place to start.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eBest for\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e- Bleached or highlighted hair\u003c\/p\u003e\n\u003cp\u003e- Dry or damaged hair\u003c\/p\u003e\n\u003cp\u003e- Hair weakened by heat styling\u003c\/p\u003e\n\u003cp\u003e- Chemically treated hair\u003c\/p\u003e\n\u003cp\u003e- Anyone wanting stronger, healthier-feeling hair\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eHow to use\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eApply to wet hair and shampoo twice. Rinse thoroughly before following with Wella Ultimate Repair Conditioner or Mask for the best results.\u003c\/p\u003e","brand":"BOXED by april","offers":[{"title":"Default Title","offer_id":54903612309809,"sku":null,"price":52.7,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/4825\/0929\/files\/99350167804.jpg?v=1783362421"},{"product_id":"wella-ultimate-smooth-shampoo","title":"Wella Ultimate Smooth Shampoo","description":"\u003cp\u003eWella Ultimate Smooth Shampoo is designed to gently cleanse while restoring softness, hydration and shine. It leaves the hair feeling clean without that stripped, squeaky feeling, making it the perfect choice for dry, frizzy or dehydrated hair.\u003c\/p\u003e\n\u003cp\u003eThe luxurious formula helps smooth the hair cuticle, reduce frizz and improve manageability, leaving your hair feeling healthier after every wash.\u003c\/p\u003e\n\u003cp\u003eWho It's For\u003c\/p\u003e\n\u003cp\u003eDry, dehydrated or frizzy hair.\u003c\/p\u003e\n\u003cp\u003eHair that lacks softness and shine.\u003c\/p\u003e\n\u003cp\u003eThick, coarse or chemically treated hair.\u003c\/p\u003e\n\u003cp\u003eAnyone wanting a smoother, healthier-looking finish.\u003c\/p\u003e\n\u003cp\u003eWhy I Recommend It\u003c\/p\u003e\n\u003cp\u003eI genuinely love this range. It's one of my favourite shampoos for clients who struggle with dry or frizzy hair because it cleanses beautifully without leaving the hair feeling stripped.\u003c\/p\u003e\n\u003cp\u003eHair health starts in the shower, and using a hydrating shampoo like this lays the foundation for softer, smoother, healthier hair. When your shampoo isn't drying your hair out, everything else you apply afterwards performs even better.\u003c\/p\u003e","brand":"BOXED by april","offers":[{"title":"Default Title","offer_id":55196679176497,"sku":null,"price":52.7,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/4825\/0929\/files\/Wella-Professionals_Ultimate-North-Star_Ultimate_Smooth_shampoo_250ml_PI.jpg?v=1783665543"},{"product_id":"wella-invigo-blonde-recharge-cool-blonde-shampoo","title":"Wella Invigo Blonde Recharge Cool Blonde Shampoo","description":"\u003cp\u003eDescription\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWella Invigo Blonde Recharge Cool Shampoo is a fantastic purple shampoo for maintaining cool blonde hair between salon visits. It helps neutralise unwanted yellow and brassy tones while gently cleansing the hair, keeping your blonde looking fresh without over-toning.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eOne of the things I love most about this shampoo is that it provides noticeable toning without being overly intense, making it a great option for maintaining a beautiful, cool blonde.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWho It's For\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e• Blonde, highlighted or grey hair.\u003c\/p\u003e\n\u003cp\u003e• Hair with unwanted yellow or warm tones.\u003c\/p\u003e\n\u003cp\u003e• Anyone wanting to maintain a cooler blonde between salon visits.\u003c\/p\u003e\n\u003cp\u003e• Those looking for an affordable, effective purple shampoo.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWhy I Recommend It\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eI really like this shampoo because it sits right in the middle. It's not so heavily pigmented that it leaves the hair looking purple, but it's strong enough to keep brassiness under control when your blonde needs a refresh.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eCompared to many purple shampoos, I also find it much less drying, which is a huge bonus for blonde hair. It delivers great results at a really affordable price point, making it one of my favourite all-round purple shampoos.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eFor an even cooler result, pair it with the Wella Invigo Blonde Recharge Cool Conditioner to boost the toning effect while keeping your hair soft and hydrated.\u003c\/p\u003e","brand":"BOXED by april","offers":[{"title":"Default Title","offer_id":55197496115505,"sku":null,"price":34.85,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/4825\/0929\/files\/wella-professionals-invigo-blonde-recharge-colour-refreshing-shampoo-250ml-p11236-16459_image.jpg?v=1783666783"},{"product_id":"wella-fusion-intense-repair-shampoo","title":"Wella Fusion Intense Repair Shampoo","description":"\u003cp\u003eDescription\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWella Fusion Intense Repair Shampoo is a strengthening shampoo designed to gently cleanse while helping protect and care for damaged hair. It leaves the hair feeling softer, stronger and more manageable while maintaining moisture, making it a fantastic everyday shampoo for damaged or chemically treated hair.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eIt's a great choice for anyone wanting healthier-looking hair and reliable repair at an affordable price.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWho It's For\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e• Damaged or chemically treated hair.\u003c\/p\u003e\n\u003cp\u003e• Hair that's prone to breakage.\u003c\/p\u003e\n\u003cp\u003e• Anyone wanting stronger, healthier-feeling hair.\u003c\/p\u003e\n\u003cp\u003e• Those looking for a quality repair shampoo at a great price.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWhy I Recommend It\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eI really like the Fusion range because it offers fantastic value for money. It's an excellent all-round repair shampoo that leaves the hair feeling stronger, softer and healthier without costing a fortune.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eI stock a range of repair products because everyone's hair and budget are different. Fusion is a fantastic option if you're looking for everyday repair and healthier-feeling hair, and it's one I recommend with confidence.\u003c\/p\u003e","brand":"BOXED by april","offers":[{"title":"Default Title","offer_id":55198303715633,"sku":null,"price":39.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/4825\/0929\/files\/WP_FY25H2_Base-Business_ECOM_Fusion_Intense_Repair_Shampoo_250ml_PI_2.jpg?v=1783668102"},{"product_id":"wella-oil-reflections-luminous-reveal-shampoo","title":"Wella Oil Reflections Luminous Reveal Shampoo","description":"\u003cp\u003eWhat it does\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWella Oil Reflections Luminous Reveal Shampoo gently cleanses the hair while leaving it soft, smooth and beautifully shiny. Infused with camellia seed oil and white tea extract, it helps smooth the hair cuticle, reduce frizz and enhance natural luminosity without weighing the hair down.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWhy I recommend it\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eI stock a range of shampoos because everyone's hair goals and budget are different. Oil Reflections is one of my favourite ranges because it delivers beautifully soft, shiny hair at a more accessible price point. If you're looking for a salon-quality shampoo that leaves your hair feeling luxurious without the premium price tag, this is an excellent choice.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eBest for\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e• Dull or lacklustre hair\u003c\/p\u003e\n\u003cp\u003e• Dry, frizzy or coarse hair\u003c\/p\u003e\n\u003cp\u003e• Coloured hair\u003c\/p\u003e\n\u003cp\u003e• Anyone wanting softer, shinier, more manageable hair\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eHow to use\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eApply to wet hair, massage into the scalp and work through to the ends. Rinse thoroughly and repeat if needed. Follow with the Wella Oil Reflections Conditioner or Mask for the best results.\u003c\/p\u003e","brand":"BOXED by april","offers":[{"title":"Default Title","offer_id":55207190593841,"sku":null,"price":39.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/4825\/0929\/files\/Wella-Professionals_care_base-business_ECOM_FY25H2_Oil_Reflections_Luminous_Reveal_Shampoo_250ml_PI_2.jpg?v=1783729483"},{"product_id":"olaplex-no-4curl-bond-shaper™","title":"OLAPLEX No.4Curl Bond Shaper™","description":"\u003cp\u003eOLAPLEX Nº.4C BOND SHAPER™ Curl Defining Shampoo\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eDescription\u003c\/p\u003e\n\u003cp\u003eA hydrating, strengthening shampoo specifically designed for wavy, curly and coily hair. It gently cleanses without stripping away essential moisture, helping curls feel softer, more defined and easier to manage.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eFormulated with OLAPLEX Bond Shaping Technology™, it helps strengthen and support the hair while enhancing your natural curl pattern and helping to reduce frizz.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWhy I recommend it\u003c\/p\u003e\n\u003cp\u003eCurly hair naturally tends to be drier, so the right shampoo needs to cleanse properly without leaving your curls feeling stripped, rough or tangled.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eI love this one because it gives you that balance. It cleanses the scalp and hair while helping curls stay hydrated, soft and defined. A great everyday option if you want to embrace your natural texture while keeping your curls healthy and manageable.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eBest for\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e- Wavy, curly and coily hair\u003c\/p\u003e\n\u003cp\u003e- Dry or frizz-prone curls\u003c\/p\u003e\n\u003cp\u003e- Curls lacking definition or bounce\u003c\/p\u003e\n\u003cp\u003e- Colour-treated or damaged curly hair\u003c\/p\u003e\n\u003cp\u003e- Anyone wanting to enhance their natural curl pattern\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eHow to use\u003c\/p\u003e\n\u003cp\u003eApply to wet hair and massage thoroughly into the scalp. Work the lather through the lengths and rinse well.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eFor the best cleanse, I recommend shampooing twice. Follow with OLAPLEX Nº.5C BOND SHAPER™ Curl Defining Conditioner.\u003c\/p\u003e","brand":"BOXED by april","offers":[{"title":"Default Title","offer_id":55741171597617,"sku":null,"price":57.8,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/4825\/0929\/files\/I-087243-M1-Olaplex-No4CurlShampoo250ml.png?v=1786748413"}],"url":"https:\/\/boxedbyapril.com\/collections\/shampoos.oembed","provider":"BOXED by april","version":"1.0","type":"link"}